Social media is transforming virtually every kind of business, and freelancing hasn't been left out of the mix. While freelancers once struggled to successfully and consistently publicize their talents to prospective clients, today those same freelancers can take advantage of the leading social networks to reach out to clients, network with clients and fellow freelancers, and put their capabilities on display through targeted posts and even affordable methods of advertising. Like larger businesses, individual freelancers need to embrace social media or lose out to the competition. For freelancers still in doubt, consider the three biggest ways that social media can be an effective marketing tool for winning new clients