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Lead-to-Account Matching and Routing / CaliberMind / Podcast Episodes
Do You Really Need a B2B Funnel?
Associated with
Camela Thompson Camela Thompson
Alisha Conlin-Hurd Alisha Conlin-Hurd
Posted Nov 2, 2022 • 8 min read
Do You Really Need a B2B Funnel?
CaliberMind CaliberMind

Alisha Conlin, Co-Founder of Persuasion Experience, shares her insights on why the B2B funnel isn't dead, how she nails the basics, and best practices for creating an irresistible offer.

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