Introducing the Evergreen Framework: 4 Customer Journeys Every Brand...
Associated with
Kevin Rogers Kevin Rogers
4 min read
Introducing the Evergreen Framework: 4 Customer Journeys Every Brand...

While each message a customer receives should feel personal and valuable, it's a challenge to dedicate time, tools, and/or engineering resources to each one. At Braze, we're all about helping brands create strategies built on customer-centric interactions-at scale. But where should you start?

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