Why we're building for a product-led world 🚀
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8 min read
Why we're building for a product-led world 🚀

Thirty days ago we stepped out to startup, and build for the world of product-led growth (PLG). A month in, we're building Toplyne, a go-to-market (GTM) orchestration platform that lets product-led teams connect the dots from user signals (behavioral, demographic, billing, and more) to business outcomes (new sales, upsell opportunities, reduced churn). With Toplyne, GTM teams can:

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