Months of emails and follow-ups. Several product demos that seemed to go really well. So many questions answered. But it never feels like you're any closer to closing a deal. (And you probably never will.) Another "tire kicker." Spending too much time on tire kickers can drain your resources and prevent you from focusing on. Let's explore what tire kickers are, how to spot them, and what you can do to avoid wasting your time on them. With these tips, you'll be able to streamline your sales process and focus on the customers who are most likely to make a purchase.