5 brands on Threads putting their own spin on the platform
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Aubree Smith Aubree Smith
Posted Apr 8, 2024 9 min read
5 brands on Threads putting their own spin on the platform

When Threads, Meta's text-first social platform, came onto the scene in July 2023, social marketers everywhere let out a collective gasp. No one was sure what to expect. Soon, both social teams and users were quick to comment on Threads' "good vibes" reminiscent of the early days of social media-a testament to organic, community-oriented conversations on the platform.

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