We've all seen some of the atrocious, unrealistic job descriptions that there are out there for "social media managers." The listings I'm talking about literally appear to expect their ideal social media manager to excel at graphic design, grammar, Google Analytics, PR, video editing, photo editing, photography, videography, building community, copywriting, scheduling social posts, developing social media strategy, responding to comments, staying up-to-speed with reputation management, etc. While many of these things are separate careers entirely from what a social media manager actually is, so too, is a community manager.