In this insightful interview, Tara, the Head of Demand Generation at Chili Piper, shares her predictions for the future of video marketing. Tara discusses the rise of day-in-the-life content, a trend that's taking over LinkedIn, similar to what we've seen on TikTok and Instagram Reels. With the increasing popularity of vertical video, Tara explains why this format is set to dominate in the coming months.