We hate safe, boring content and we do not care who knows!
Associated with
Travis Tyler Travis Tyler
Patrick Downs Patrick Downs
Margot Mazur Margot Mazur
Posted Dec 10, 2021 1 min read
We hate safe, boring content and we do not care who knows!

In this episode of The Customer Engagement Lab, we talk about how to create B2B content that doesn't suck. Our guest is Margot Mazur, Principal Marketing Manager, Strategic Partnerships at HubSpot.

We discuss:
1. The alternative to simple, broad, and boring
2. What Patrick has learned since turning 29
3. The most creative marketing outreach Margot has ever seen
4. What beats creative videos when doing B2B marketing