Associated with
Jayne Peressini (Jayne Pimentel)
Posted Aug 10, 2021
•
4 min read
Leaning into Customer Retention through Behavioral Segmentation
I have the good fortune of working with many of the world's largest and most successful gaming studios. And in the time since the webinar I did with Jayne Peressini, I have been pleasantly surprised to see how many of them are beginning to adopt many of the principles we discussed.
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