Content pillars are used to build topical authority in the SEO and blog publishing area. The SEO experts or digital marketers go all in with publishing articles or uploading videos on a specific category to appear as an authority.

Since content creation and social media go hand-in-hand, it's vital to understand how content pillars impact the social media strategy. Let's dive deep into the topic and figure out its implications. But you must first comprehend social media content pillars and their relevance to your social media strategy.