Holiday season, according to the movies, is the most wonderful time of the year. For the rest of the world, yes; but not for us marketers. In fact, this is the most stressful 'season' for us. Halloween, Cyber Mondays, Black Fridays, Diwali, Christmas, New Year... it's a busy time.
For marketers, the struggle is real as people are looking out to buy and you need to ensure that all their needs are met.
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