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Daniel Englebretson
Posted Oct 17, 2023
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2 min read
Leveraging Account-Based Marketing and Advanced Tools to Optimize Marketing Strategies
In the dynamic world of go-to-market strategies, scalability, cost-effectiveness, and speed are paramount. In a recent video, Daniel Englebretson, Chief Customer Officer at Khronos discussed how he leveraged an Account Based Marketing (ABM) approach and advanced tools like ChatGPT to optimize marketing campaigns on platforms like LinkedIn.
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