Posted Oct 22, 2021
•
5 min read
How Creative Automation Solves DCO Production
Dynamic creative optimization (DCO) is a display ad technology that has been around for almost a decade now. In an ideal world, DCO would help marketers connect with and convert consumers with ads personalized based on various data points, creating a holistic customer experience. In the real world, not so much. As a creative software [...]
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