Associated with
Nina Butler
Posted Apr 17, 2019
•
28 min read
Effective ABM is Impossible Without Sales and Marketing Alignment (Part 3 of 7) | Alyce AI-Powered Personal Gifting and Swag Platform
For this post in our ABM series, we caught up with Dave Rigotti, Marketo's head of enterprise demand generation and ABM, to discuss sales and marketing alignment.
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