Oracle was recently named a Leader in the IDC MarketScape: Worldwide Retail Price Optimization Applications 2019 Vendor Assessment.1 The list includes price optimization vendors focused on the B2C business model based on their client base, use of advanced analytics, machine learning and artificial intelligence (AI), and prominence on enterprise retailers' buying shortlist. Oracle Retail's placement as a leader underscores its continued investment in analytics, optimization, and data sciences. With these offerings, retailers gain an unprecedented line of sight into the future performance of their assortments and the impact every promotional offer will have on the bottom line.
Oracle Retail solutions considered in the IDC MarketScape: Worldwide Price Optimization Applications, 2019 Vendor Assessment, include Oracle Retail Merchandising System Cloud Service, Oracle Retail Customer Engagement Cloud Service, Oracle Retail Planning and Optimization Suite, and the Oracle Retail Science Platform Cloud Service.