The Death Of A (B2B) Salesman
Associated with
Andy Hoar Andy Hoar
Jennifer Routhier Isabella Jennifer Routhier Isabella
Victor Milligan Victor Milligan
Posted Apr 28, 2021 4 min read
The Death Of A (B2B) Salesman

Forrester's Andy Hoar discusses the large-scale displacement of B2B sales reps by 2020, triggered by the powerful combination of empowered customers and digital technologies.