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The Death Of A (B2B) Salesman
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Andy Hoar Andy Hoar
Jennifer Routhier Isabella Jennifer Routhier Isabella
Victor Milligan Victor Milligan
Posted Apr 28, 2021 • 4 min read
The Death Of A (B2B) Salesman
Forrester Forrester

Forrester's Andy Hoar discusses the large-scale displacement of B2B sales reps by 2020, triggered by the powerful combination of empowered customers and digital technologies.

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