How to Elevate the Voice of the Customer in Your GTM [Podcast]
Associated with
Randy Frisch Randy Frisch
Fred Studer Fred Studer
1 min read
How to Elevate the Voice of the Customer in Your GTM [Podcast]

On this episode of The Marketer's Journey, I interview Fred Studer, CMO at TIBCO. As a four-time CMO who has been at the helm of marketing teams at companies like Microsoft and Oracle, Fred had plenty of fascinating experiences to share during this episode. We chatted about everything from mindset to storytelling, including key strategies for elevating your brand and customer voice.