Web Traffic to U.S. Weight Loss Market in February 2023 Down 19% Year-Over-Year, Off 33% from 2021
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Jim Corridore Jim Corridore
Web Traffic to U.S. Weight Loss Market in February 2023 Down 19% Year-Over-Year, Off 33% from 2021

The start of the year is always a strong demand period for weight loss companies, with consumers eager to start their New Year's resolutions and start the year in a more healthy way. For five leading weight loss companies (Weight Watchers, Nutrisystem, Atkins, Noom and Jenny Craig), demand in 2023 has been significantly weaker than over the past two years.

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