The Most Important Question to Answer when Developing an Event App | Cvent Blog
2 min read
The Most Important Question to Answer when Developing an Event App | Cvent Blog

You've just spent a great deal of time and money on creating a whiz bang mobile event app. Then, in the post-event analysis, you look at the stats and realize that few attendees actually downloaded or used it. What happened? The most likely cause for this non-behavior is that you didn't answer the most important question attendees have, which is:

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