I recently had the incredible opportunity to speak at this year's Dreamforce conference on, "How to make AI-powered selling your competitive advantage." As a sales leader, I practice a growth mindset. I strive to see the opportunity in every challenge - and to help the sales teams I work with see them, too. AI is the single greatest opportunity for sales leaders to increase productivity and revenue, if they're willing to step outside their comfort zones. And there's a lot of incentive to embrace AI in sales.
AI has the power to automate manual tasks and help sellers in the moment during critical buyer interactions. When used effectively, AI also boosts rep productivity and helps sellers focus on the strategic actions that actually close more deals faster.
It's no coincidence that 61% of sales teams that exceeded their revenue goals used automation in their sales process, according to a HubSpot survey.
At Dreamforce, Alexa Vignone, Executive Vice President of Comms, Media and Technology at Salesforce, highlighted the role of AI in revolutionizing industries, likening it to the PC revolution.
Major transformations are happening right now, and sales leaders who aren't paying attention will get left in the digital dust.
Make sure you're staying future-ready by leveraging these 3 takeaways from Dreamforce on how AI-powered selling is your competitive advantage: