Tis the season to be spooky.

But, we know that marketing your business for a one-day event is always trick(y) and never a treat. See what we did there?

Well, well, well. Count Drac-yourselves lucky, because aside from some ghoulishly good puns – and boy, do we have a lot of those – we've got some sneak peeks into what the internet is telling us about online Halloween trends for 2022.

With Similarweb insights, we offer a super fresh look on digital trends, keywords, and key players for all things Halloween and beyond. Almost good enough to eat, we'd say.
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So, grab your broomstick and let's get going with some of our findings about Halloween trends 2022: