The majority of people want to touch and feel a product before making a purchase.1

The same is true for mobile apps. Whether someone is window shopping the app store or laser-focused on finding a specific app, those app store screenshots play an essential role.

Although every app marketer has the same number of pixels to work with, how those pixels are used is the subject of this article. You will learn how to create app store screenshots that attract users and lead to more downloads featuring real examples from the Google Play Store and Apple's App Store.