In this previously recorded podcast, we're taking a look back at this insightful interview with Chief Social Officer at Mekanism, Brendan Gahan.

Having worked in the creator/influencer space for years, Brendan divulges his playbook for the best high-impact marketing tactics. He and Daniel chat about evolving a great connection between a brand and its influencers, along with the best ways to move creators through the marketing funnel.

Plus, find out why great relationships are at the heart of everything Brendan does.