How Prudential Embedded Compliance Into the Creative Process - Goldcast
5 min read
How Prudential Embedded Compliance Into the Creative Process - Goldcast

At Prudential, compliance isn't a bottleneck-it's part of the brainstorm. In this Goldcast Events Exchange conversation, Jen Massacott, Director of Regulatory Supervision & Controls, reveals how her team is fully integrated with marketing, enabling fast, collaborative, and compliant content creation at scale.

Tune in to discover:
🔄 Why Prudential places compliance reviewers inside the marketing org
💡 How early collaboration helps identify risks before creative is finalized
⚙️ How AI tools are enabling a lean team to review 8,500+ assets a year
⏱️ The secrets behind achieving sub-one-day turnaround times
🎨 Why compliance is now seen as a creative partner-not a gatekeeper

If you're looking to scale marketing in a regulated environment, this is your blueprint for success.

👉 Learn more at goldcast.io