A Partnerize Exclusive: Introducing the Partner Program Assessment for Retail Marketers
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Posted Feb 15, 2022 3 min read
A Partnerize Exclusive: Introducing the Partner Program Assessment for Retail Marketers

Smart marketers understand that the best way to alleviate pressure on unit economics and gain critical operating leverage is found via the scale, automation, and pay-for-outcome model of the partnership channel. Partnerships enable marketers-especially retail marketers-with the ability to turn their partnerships into profit centers and drive sustainable growth. These marketers also understand that the need for high-quality, relevant data has never been more pressing. In an effort to provide marketers with data-driven insights that can best inform their partnership decisioning, last year, we introduced our regional Partnership Growth Indexes.

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