In this fifth episode of The Notorious Thought Leader podcast, Kari Hanson, VP of Marketing at Spiro, joins Erin Balsa to:

Explain the difference between coining a term and creating a categoryShare how she helped create the Identity Governance category at SailPointChat about content that builds credibility and thought leadership"Thought leadership is about building credibility behind your opinions and views in a specific market."

- Kari Hanson, VP of Marketing at Spiro