Reddit's upcoming public listing will be the first social media company IPO since 2019. Sensor Tower data shows that the platform has posted solid mid-teens YoY growth in mobile app DAUs over the past few years, which was directionally in line with the company's reported DAUqs. Additionally, ST data shows that the US is Reddit's largest and most highly engaged market, likely driven by the breadth and depth of available content as ~90% of all posts are in English. However, on a global basis, Reddit lags its social media peers in both the size of its user base and levels of engagement amongst its users.