Pinterest is a very engaged community, which makes it a great platform for small businesses to advertise. According to the following study, Pinterest has some mouth-watering stats:

1. Three out of every four saved pins come from businesses, and two million products are pinned each day
2. 40 percent of Pinners make more than $100,000
3. The average sale coming from Pinterest is well above $50
4. 93 percent of Pinners use Pinterest to plan future buys

If you are familiar with Facebook advertising, then Pinterest is a cakewalk. There are few crucial prerequisites for advertising on Pinterest.

1. A business account is needed. If your account is personal, you can convert your account by reading this article.
2. The only promotable pins are those that already been pinned on your board