6 min read
The Many Faces of Retention: What It Is, How to Measure It, and Smart Ways to Boost It
Brands that don't prioritize retention run the risk of undermining their ability to successfully build sustainable customer relationships and hit their business goals. To help out, we'll be taking a look at the nuts and bolts of retention-what it is, how to measure it effectively, and how to hold onto more customers over time.
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