Multi-touch prospecting ensures that you are doing enough to get your prospects' attention to your brand-hopefully in a meaningful way. It's your way of leaving no stone unturned in convincing your prospects that you have something of value to offer to them. Unfortunately, stats also show that multi-touch prospecting is a severely underutilized sales technique. In this blog post, we talk about how to book more meetings with a multi-touch prospecting approach in a non-spammy way.