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Barceló Hotel Group's Data Transformation Journey Results in Increased Revenue and Decreased Marketing Costs
Posted Oct 26, 2020 • 8 min read
Barceló Hotel Group's Data Transformation Journey Results in Increased Revenue and Decreased Marketing Costs
Tealium Tealium

Learn how Barceló Hotel Group's journey towards becoming a more customer-centric company transformed it into masters of the data supply chain.

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