What Do Customers Expect From Retailers? 3 Myths (and Truths) From 4 Generations of Global Shoppers
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Ann Marie Aviles Ann Marie Aviles
Posted Jun 25, 2021 9 min read
What Do Customers Expect From Retailers? 3 Myths (and Truths) From 4 Generations of Global Shoppers

We asked 12,000 global shoppers across four generations what customers expect from retailers. This is what they shared.

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