Negative Customer Reviews: An Underutilized and Powerful CX Tool | UserTesting Blog
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Steven Carr Steven Carr
7 min read
Negative Customer Reviews: An Underutilized and Powerful CX Tool | UserTesting Blog

It probably seems obvious that great customer reviews can boost sales and reflect positively on your brand, and that bad reviews can hurt them. But have you ever considered how these reviews play a role in your overall customer experience?

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