How Efficiency Helped This Online Flower Shop Blossom
Associated with
 Meghan Coyle Meghan Coyle
Jennifer Fowlow Jennifer Fowlow
Benjamin Gottlieb Benjamin Gottlieb
3 min read
How Efficiency Helped This Online Flower Shop Blossom

When Jennifer Fowlow started Wild North Flowers, people in the industry told her an online flower shop wouldn't work. But Fowlow was determined to tackle the inefficiencies of a physical store and the waste in the flower industry.