Omni-Channel vs. Multi-Channel Testing---What's the Difference?
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Ki Arnould Aguero Ki Arnould Aguero
7 min read
Omni-Channel vs. Multi-Channel Testing---What's the Difference?

If you're in the UX industry, you've probably heard the words "omni-channel" and "multi-channel" getting thrown around, but when it comes to defining them, things get a little hazy.

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