Without a consistent flow of customers, your business cannot survive. That's why it's important to employ effective lead generation techniques to boost your customer base and increase sales.

In this article, we take a look at 10 proven ways to bring in more customers in a timely and cost-effective way.

But first, to make sure we're all on the same page, let's take a look at exactly what email lead generation is, and why having a lead generation strategy is important.