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Identifying A Target Audience: A Quick Guide
A target audience is a particular cohort of consumers within a target market, identified as the receivers for a particular advertisement or message.
In a marketing communication a.k.a marcom campaign, identifying a target audience is crucial as it helps focus the individual advertising and promotional efforts.
A target audience is a particular cohort of consumers within a target market, identified as the receivers for a particular advertisement or message.
In a marketing communication a.k.a marcom campaign, identifying a target audience is crucial as it helps focus the individual advertising and promotional efforts.
Listed below are the steps to follow while identifying a target audience:
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