On this episode of The Marketer's Journey, I interview Megan McDonagh, CMO at Amperity, a customer data platform (CDP). Having spent more than 20 years at Intel Corporation, Megan had some wise words to share about the different opportunities she's encountered throughout her career that have led her to her role as CMO today. Megan also unpacks the need for marketers to unify and understand our buyers and their diverse channel interactions to deliver a more personalized experience.