In the first two installments of our Series Masterclass, we talked about why you need a series and how to get other departments involved. Now, it's time to map out the route to get you from "series hopeful" to "successful series creator." How do you pick your idea for your first series? What sort of foundation does your series need? And where do you go from there?
To answer those questions, Goldcast's Lindsay McGuire spoke with Jay Acunzo, host of the Unthinkable podcast and co-founder of Creator Kitchen, as well as Michelle Johnson, Field Marketing Manager at Zuora.