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Posted Sep 16, 2020
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10 min read
6 Powerful Ways to Boost Your Holiday ROI
The 2020 holiday season is widely expected to see record-setting e-commerce sales. The global events of this year – not least the COVID-19 pandemic – have caused major changes in consumer behavior, accelerating the shift to digital in remarkable ways. For example, McKinsey reports that during the first quarter, e-commerce penetration in the US more than doubled. Here are six strategies to transform partnership into a thriving profit center for your business this holiday season
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