Posted Jun 5, 2025
•
7 min read
How Sprout's social team measures Owned Media Value (and other ROI metrics that matter)
Learn how Sprout's social team measures Owned Media Value and other ROI-driving metrics-plus get tips to upgrade your social reporting.
More Ways to Read:
📓
Original Deep Dive
--
The full article for those who want to immerse themselves
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice by AudiencePlus, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Sprout Social
Featured by Thinkific Plus
