That Time I Wrote A White Paper That Got 800 Downloads - B2B Better
2 min read
That Time I Wrote A White Paper That Got 800 Downloads - B2B Better

Ask any CEO or Commercial Manager of a B2B organization the #1 objective for their marketing department and chances are the response will be "leads".In this episode, I recount the tale of a fun piece of content I worked on that ended up netting 80...

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