The Unintuitive Rule of Customization: Keep it Simple
Associated with
Shuang Esther Shan Shuang Esther Shan
Aaron Zack Aaron Zack
 Meghan Coyle Meghan Coyle
Adam Levinter Adam Levinter
4 min read
The Unintuitive Rule of Customization: Keep it Simple

On this episode of the Shopify Masters podcast, Aaron Zack, a former vice president at Propeller Coffee Co. shares strategies for building a more streamlined online buying experience and how to customize marketing tactics and products for different customers.