Strategic Sales and the Power of Partnerships, with Christine Li [Episode 1157]
Associated with
Howard Brown Howard Brown
Alastair Woolcock Alastair Woolcock
Christine Li Christine Li
Posted Feb 15, 2024 21 min read
Strategic Sales and the Power of Partnerships, with Christine Li [Episode 1157]

On the latest podcast episode, hosts Howard Brown and Alastair Woolcock feature Christine Li, VP of Global Partnerships at G2, to share her expert insights on the evolving sales landscape. From the impact of AI on buyer behavior to the strategic importance of partnerships in achieving sales success, Christine discusses the new paradigms shaping the future of sales. Drawing on her experiences from LinkedIn and G2, she provides valuable insights into the necessity of adapting to buyer expectations, as well as how partnerships are becoming a cornerstone for growth and success in the sales ecosystem.