Associated with
Chris Nixon
Posted Apr 10, 2019
•
4 min read
ABM Goes Inward: Expansion Opportunities In Your Customer Base
Fields of green exist within your customer base. In Episode 5 of The Revenue Marketing Report, Amber Bogie of Planview makes a compelling argument for applying modern account-based marketing (ABM) tactics inward to level up your ABM game and drive real revenue.
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