In this episode, I sit down with Drew Beechler, Director of Marketing at High Alpha. We dive into why Drew joined High Alpha and his path on to the venture studio. We go deeper into his experience from taking an idea to a minimally viable brand (MVB). Drew explains his team's approach into branding and marketing an idea into a tangible concept. Drew shares insights about how the High Alpha team works with founders to create wonderful experiences for them and their customers. Drew's guiding and eased tone shows why he has guided so many founders to start their companies.