In 2018, the company underwent a significant rebranding, transitioning from Revfluence to AspireIQ to reflect a broader focus beyond traditional influencer marketing. AspireIQ was recognized as a leader in influencer marketing solutions by Forrester and became a Pinterest Marketing Partner under the Content Marketing specialty. The platform experienced substantial growth, generating $15M in content value, producing 59.9K social media posts, and reaching 3.3B Instagram followers and 224M YouTube subscribers. Notable features introduced in 2018 included Mass Terms, Mass Content Review, Follower Authenticity Check, Trends Tracking, and Instagram insights. Looking ahead to 2019, AspireIQ aims to meet the increasing demand for personalized content and experiences by providing brands with the tools to source, manage, and analyze large creative communities.