Posted Oct 19, 2020
•
5 min read
5 effective online pricing strategies for your eCommerce site
Pricing products and services online is one of the most exciting and complex exercises you will take as a business general manager. Utilizing an effective online pricing strategy requires both a test-and-learn mentality paired with an intuitive feel for how you would like your brand and products to be perceived. An online pricing strategy can pave the way to omni-channel selling success. In an online marketplace, the price of a product can captivate the interest of a customer or make them exit to another website.
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