Ryan Deiss, founder and CEO of DigitalMarketer.com, got his start in what some might say was a strange business for a teenage boy. But it taught him tons of marketing lessons, and he steps into the studio with Clate and Scott to share some of those business marketing tips. He talks about the importance of keeping your business market-centric and remembering that your business is NOT about your product; it's about the problems that exist for your target customer.